Jul 30

JQ Magazine: The Joy of Sake Returns to NYC

Courtesy of Michi Kurisaki

By JQ magazine editor Justin Tedaldi (CIR Kobeshi, 2001-02). Justin has written about Japanese arts and entertainment for JETAA since 2005. For more of his articles, click here.

A beverage that can be paired with foods as diverse as sushi, chocolate and even pizza, American sake lovers are eagerly awaiting the return of The Joy of Sake, the world’s largest sake tasting outside Japan, which returns to New York’s Metropolitan Pavilion in Chelsea on August 4 with the biggest sake celebration in the city’s history.

After a hiatus due to the pandemic, this year’s event will feature a record 576 competition-level sakes (up from 513 in 2019) and top restaurants serving sake-inspired appetizers.

Now in its 21st year, The Joy of Sake celebrates the ancient art of sake-brewing. It features hundreds of premium daiginjo, ginjo and junmai labels from every sake-brewing region in Japan, including over 300 sakes not available in the U.S. “After such a challenging time for everyone,” said Joy of Sake founder Chris Pearce, “we wanted to bring this celebration back better than ever and support both the sake makers and New York’s resilient restaurant scene.”

Read more at JQ magazine.


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