Nov 16

Job: New Media Director – The Rockefeller Foundation (NY)

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Thanks to JETAA NY Webmaster (and new media guru) Lee-Sean Huang for sharing this posting. Posted by Kay Monroe (Miyazaki-shi, 1995 -97). Click here to join the JETwit Jobs Google Group and receive job listings even sooner by email.
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Position: New Media Director
Posted by: The Rockefeller Foundation
Type: N/A
Location: NY
Salary: A competitive salary commensurate with experience
Start Date: N/A

Overview:

The Rockefeller Foundation’s New Media Director will plan and implement a new media strategy that positions Rockefeller as a social media innovator and enhances the Foundation’s global communications positioning and messaging. This position reports to the Vice President of Global Communications.

Duties and responsibilities include, but are not limited to:

• Planning and implementing a new media strategy that positions Rockefeller as a social media innovator and enhances the Foundation’s global communications positioning and messaging
• Working with the Managing Director of Knowledge Management to develop web-based platforms for sharing knowledge
• Supporting RF staff to more effectively use social media
• Working with Communications Office colleagues to suggest ideas for adding social media components to announcements and events
• Working closely with the Centennial team to ensure best use of social media in Centennial activities
• Developing and ensuring consistent content of a high standard for RF blog
• Developing additional social media tools with a particular focus on mediums that solicit and share ideas
• Managing and further developing the website, soliciting and supervising contractors as needed
• Managing Twitter, Facebook, YouTube and other social media platforms as needed and develops a strategy that identifies the best use for each platform
• Developing use of social media for internal communications

Competencies

• Strategic Ability: Ability to see opportunities, design innovative approaches backed by strong analysis and planning. Strong sense for messaging, themes and techniques that resonate with the media in general and bloggers and social media focused reporters, in particular
• Articulate the social media vision, lead and design the plan of action, and drive the implementation of a comprehensive strategic plan which supports the goals of the organization
• Evaluate opportunities and challenges as they arise, maintaining a clear vision, yet showing the flexibility to alter the social media communications plan where circumstances/timing warrant change, and to incorporate this perspective into the Rockefeller Foundation’s communications strategy
• Execution: Strong project management skills, deadline management, sense of responsibility and accountability and the ability to effectively multi-task
• Project Management: Strong project management and implementation skills to deliver objectives. Ability to manage contractors to ensure timely, high-quality work product
• Decision-Making: Ability to evaluate risks and opportunities, using analytical and strong problem-solving skills
• Technical Knowledge: Experience using web analytical software to measure website and social media traffic, knowledge of social enterprise platforms, knowledge of HTML5, content management systems, and web design software, understanding of organic search engine optimization to increase a website’s visibility among search engines, experience using digital dashboards to manage social media accounts, experience using various blogging, wiki, and web publishing platforms
• Knowledge of global social networking sites and global social media trends
• Skilled in creating excitement around an organization and its services
• Partnership and Relationship-Building: Strong professional representation of the Foundation, interpersonal relationship abilities, intercultural knowledge and appreciation, strategic partnership building
• Integration: Ability to demonstrate inclusiveness, collaboration, respect and broad organizational interests
• Engenders confidence as a trusted, credible, professional and valued colleague who works collaboratively, is diplomatic, collegial, and politically savvy and sensitive, without being political
• Create a service orientation to deliver superior capabilities that are responsive to the needs of the internal staff and branches, and external partnerships
• Ability to work at the highest level of effectiveness with peers, and be viewed as a major contributor and team player, adding value to the organization
• Adept at establishing meaningful, measurable goals and milestones by which to evaluate performance of people and systems, and who will encourage and promote the values of integrity, honesty, respect, and responsibility
• Communication: Strong interpersonal and communication abilities; exceptional listening, written, and oral skills. A master at communicating and influencing both inside and outside the organization
• Experienced in communicating a clear, compelling, and distinct brand identity, keeping this identity relevant, championing the organization to internal teams, and evangelizing the brand to external audiences including the press, media, and bloggers
• A proven track record of delivering campaigns that communicate messages effectively and reflect positively across all media including radio, print, mail, TV, special events, web sites, blogs, and especially social media
• Smart, quick, articulate, and well-spoken when addressing press and media inquiries. Has stature, experience, and credibility in their field
• Creative thinker. High energy. Action oriented. Self-motivated
• High achievement. Pride in succeeding. Gives rather than takes credit
• Entrepreneurial with a demonstrated interest in making a difference and a passion for the mission of the Rockefeller Foundation

CRITERIA FOR SUCCESS
Successful applicants will demonstrate:

• Meeting facilitation skills – the ability to lead effective meetings with diverse constituencies
• Exemplary communication skills – competence in a second UN language highly desirable
• Sound, mature judgment and integrity
• Personal qualities of humility and capacity for self-reflection
• Commitment to the Rockefeller Foundation’s mission and core values – effectiveness, equity, integrity, innovation and leadership

Education, Training and Experience

• Undergraduate degree required; Masters degree preferred but not required. Study in media, communications, journalism, public relations, marketing, business, and/or computer science preferred but not required.
• The Rockefeller Foundation is seeking a highly accomplished new media director with a proven track record of planning and implementing a new media strategy that positions Rockefeller as a social media innovator and enhances the Foundation’s global communications positioning and messaging.
• The successful candidate will have at least 7-10 years experience across classical communications with a solid understanding of, and demonstrable, strategic and practical implementation of significant social media campaigns through Facebook, Twitter, YouTube, blogs, web sites, and/or mobile devices and tablets.
• The individual must be a professional who can strike a balance working to enhance the Rockefeller Foundation brand while optimizing the social media communications strategies of the organization.
• Nonprofit or Foundation experience preferred but not necessary.

Compensation

The Rockefeller Foundation offers a competitive salary commensurate with experience. The Foundation provides a very generous package of benefits.

The Rockefeller Foundation has retained Chadick Ellig, Executive Search Advisors to assist with this appointment. Please submit in confidence a CV and cover letter to:

David Mathison
Managing Director, Digital Media
Chadick Ellig Email: david@chadickellig.com

The Rockefeller Foundation is committed to the principles of equal employment opportunity and to compliance with all federal, state, and local laws concerning employment discrimination, including the Americans with Disabilities Act. To this end, the Foundation ensures equal opportunity to all employees and applicants regardless of race, color, age, gender, sexual orientation, religion, marital status, national origin or ancestry, citizenship, lawful alien status, physical, mental, and medical disability, veteran status or liability for service in the United States Armed Forces.

The Rockefeller Foundation is an Equal Opportunity Employer

http://www.rockefellerfoundation.org/about-us/careers/new-media-director