Jul 26

Event: NYC Japan Street Fair – Sunday, August 23

i_love_japan_tshirt-p235855135191722488q6wh_400For a big, 15-block New York street fair coming up, one stretch will be devoted specifically to things Japanese.  Further indication of how much Japanese culture has become part of the New York scene.  (Rumor has it that New York-ken might even soon have its own ALTs!)  Demo majime ni, read the press release below for more info:

The NYC Japan Street Fair Debuts at the Daytop Madison Avenue Festival!

NEW YORK, New York, (July 22, 2009) – On Sunday, August 23, 2009, the NYC Japan Fair will make its debut at the Daytop Madison Avenue Festival, one of New York’s largest street fairs that spans 15 blocks – from 42nd to 57th Streets – and attracts 10 million visitors annually. Hosting a diverse array of companies specializing in distinctly Japanese products and food, the NYC Japan Fair invites New Yorkers to immerse themselves with the rich culture of Japan for a day, while using the event as a test market to introduce new Japanese products to the U.S.

The Fair’s approximately 40 booths offer everything tangible about Japanese culture: food, merchandise, performances, and activities. In one place, visitors can sample such delectable fare as miso-marinaded beef, roasted mochi, and okonomiyaki, a multi-ingredient savory pancake. Tenugui, traditional versatile Japanese towels, manga, J-Pop goods, goldfish fishing, ikebana and calligraphy lessons, martial arts performances, and other cultural exhibits are just some of the few Japanese products and activities of note there.

Well-known Japanese household brands such as Marukome, Hisamitsu America Inc., Ajinomoto, Otafuku Foods, and Kikkoman will be participating in the festival. In addition, local Japanese restaurants and companies familiar to New Yorkers will be represented, including Café Zaiya, Washoku Café, and Bookoff.

Lucky visitors can also win round-trip tickets to Japan and be awarded gifts from the NYC Japan Fair’s supporters with special purchases.

Part of the proceeds from the NYC Japan Fair will be donated to Daytop, a drug-free counseling organization.

Follow the Fair on Twitter (@NYCJapanFair) and read its blog (http://nycjapanfair.blogspot.com/) to keep up to date about the its unique offerings and to learn more about Japan!

Date: Sunday, August 23, 2009

Hours: 11:00-6:00pm (Rain or Shine)

Location: Madison Avenue (Between 43rd and 44th streets)

Major Supporters Restaurants Japanese Pottery, Art, Jewelry, Misc.

IACE TRAVEL Café Zaiya  Japanese Culinary Center

Continental Airline Gyu-kaku Utsuwanoyakata

Hisamitsu America, Inc. Inakaya Katagiri

Ajinomoto Frozen Foods USA Souen Noodle Kiteya

Kikkoman Kyotofu Morihata International Ltd. Co

Marukome USA INC Ton ton Nikkei

Otafuku Foods, Inc. Uminoie Copo

Central Boeki U.S.A, LTD Washoku café Yomi Time

Daie Trading Touzankyo

JFC Wu Hao New York Inc

Mutual Trading .Book-off

Nishimoto Trading

CONTACT:

Betty Tan, PR

Azix, Inc.

10 West 37th Street, 5th Floor

New York, NY 10018

betty@azix.net


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